Salesforce Email Design For Bootlegger

Client
Bootlegger
Service
Email Marketing
Website
Bootlegger

Project Overview

Email components provide pre-designed and standardized elements that can be easily reused across different email campaigns and cut back on design time. This ensures consistency in branding, layout, and design, which is essential for building a recognizable and professional brand image. HTML emails will promote faster load times for users and can provide extended accessibility for users who may require screenreaders or simply prefer dark mode.

Objectives

  • Establish email branding
  • Improve accessability
  • Scale campaigns

Services Provided

  • Email Brand Identity Design
  • Email Development
  • Competitor Research
  • Optimization
  • Testing

These services helped Bootlegger establish brand consistancy between a team of designers, improve user assesability and scale their email marketing campaigns.

Tools Used

Salesforce Marketing Cloud | Adobe XD | Adobe Photoshop | HTML & CSS